Matt Case - January 3rd, 2024 - 5:41am PST 

    THREE THINGS TO KNOW:  1 / 3 / 2024

    One in Four Americans Dropping Streaming Services Amid Cost Concerns

    As costs mount, a recent survey has revealed that one in four Americans are opting to cancel at least three of their streaming subscriptions. This trend, primarily driven by financial considerations, comes as a surprising turnaround from the earlier movement away from traditional cable services in search of more economical entertainment options. While individual subscriptions, often priced around $9.99 per month, initially appeared manageable, the cumulative expense of multiple services has led to this shift in consumer behavior. Despite this, a small segment of these consumers are returning to the streaming platforms, with services like Netflix continuing to draw viewers back.

    Gas Prices Set to Decrease Post-Holiday Season

    Following the conclusion of the holiday travel season, analysts are forecasting a significant drop in gasoline prices. Experts anticipate that the cost of regular gas will fall below $3 per gallon in most areas of the United States. This decrease is expected to take place over the next one to two weeks. However, consumers are advised to temper their expectations, as this decline in prices is predicted to be temporary. Industry insiders point to the annual transition to summer blend gasoline production in March as a key factor that will likely drive prices upward again.

    'Dating Sunday': Anticipated Surge in Tinder Activity Ahead of Valentine's Day

    With Valentine's Day just six weeks away, Tinder is gearing up for what it anticipates to be the busiest day of 2024 for online dating - a phenomenon aptly dubbed 'Dating Sunday'. The dating platform expects a significant increase in user engagement, projecting that over 2,200 new profile pictures will be uploaded every minute. This surge is also anticipated to manifest in communication patterns, with users predicted to send 60 million more messages and respond approximately 20 minutes faster compared to other Sundays throughout the year. This uptick in Tinder activity reflects the heightened interest in finding romantic connections as Valentine's Day approaches.