INSTAGRAM USERS DISCOVER HIDDEN GAME WITHIN THE APP

    Matt Case - March 23rd, 2024 - 8:52am PST 

    Instagram has integrated a hidden game within its direct messages, emulating the classic 1970s Atari game Pong. Users can activate the game by sending an emoji in a message, which then becomes part of a fast-paced challenge where players use a paddle to keep the emoji in motion.

    This new feature, designed to add an element of fun to the app, is not yet universally available, indicating a possible phased rollout or beta testing. Instagram's initiative aligns with its goal to enhance user enjoyment and engagement.